JNL Maison & Objet 2010 0.jpg
jnl_group_logo.jpg

Between 2008 and 2011, TMJ oversaw the Artistic direction of JNL – Van Hamme. This included the evolution of furniture collections, development of new finishes, scenography for shows and the design of stands for international furniture fairs. Of particular note, this engagement included the launch of a new outdoor collection, work on the consistency of visual communication and the integration of the expertise of Maison Van Hamme.

FURNITURE AND COLLECTION DESIGN

Introduce new models, transform and refresh icons, bring new shapes into collections

FINISHES DEVELOPMENT

Introduced new veneers and developed exclusive wood colours and metal patterns

Awari_Mica.jpg
D%C3%89TAIL.jpg

Awari Schiste

Metal Gouged

Awari - Taupe .jpeg
contre_scié_1.jpg

Grey Zebrano

Counter Sawn Maple

JNL GREY ZEBRANO FINISH .jpg

Awari Mica

SHOWS & FAIRS

Maison & Objet fair - Paris

JNL attends the Maison & Objet fair in Paris twice a year and invests heavily in large, impressively located spaces (200 to 400sqm). Renewing the scenography and atmosphere of these displays whilst inventing a reusable structure from year to year was an important part of our mission.

OUTDOOR COLLECTION

Maison & Objet fair - Paris

In 2010, JNL proudly launched the OUTDOOR collection during Maison & Objet. With a sharp focus on the environment by committing to limit the carbon footprint of the collection, the design focus was on stained ash, marine stainless steel, natural stones from Belgian quarries and upholstery from Perennials Fabrics.

GRAPHICS & ADVERTS

Adverts, photoshoot collection and graphic design supports

Adverts and photoshoot

Adverts and photoshoot

GIF JNL.gif

To launch the OUTDOOR collection, TMJ Design Studios designed a brochure that included Yan Arthus Bertrand’s documentary HOME. The challenges around preservation of the Earth were already a reality for us specifically and the furniture industry generally in 2010.

JNL CATALOG.jpg

JNL Commitments brochure on sourcing and sustainability

JNL CATALOG 1.jpg
JNL CATALOG 2.jpg
JNL CATALOG 3.jpg
JNL CATALOG 4.jpg

JNL Collection brochures & catalogs


Discover other brands

VS 29CM 80%.jpg