Salone del Mobile Milan - 2019
Being showcased at the Milan Furniture Fair is always a great satisfaction for international brands, but also a challenge to stand out.
In order to magnify Vispring's high quality bedding, while keeping functional work spaces, the space is conceived as a path where the eye rests to discover a powerful representation. The stylized representation of the workshop where a craftsman of the brand operates live is topped by an installation by the English artist Giles Miller.
The craftsmanship thus dialogues with art and upcycling while preserving its history.
Vispring, luxury beds since 1910.