KLUFT & AIRELOOM
IMM Cologne - 2020
For these two American brands of the Flex Group, one of the world leaders in bedding, we worked closely with the marketing teams.
Building an open and fluid space, mastering precise lighting, proposing and designing headboards, presenting-inventing and scenographing different POS elements specific to each brand, such were the challenges to be met for this 200m2 stand.
Resolutely contemporary, Cleft and Aireloom are also distinguished
by powerful visuals and a focus on materials and know-how.